PCS Software is making a bold push to help carriers regain financial footing. This week, PCS unveiled three advanced modules, Dispatch Manager, Load Opportunity Manager, and Backhaul Booster, powered by its Cortex AI engine, promising to turn what used to be painful manual processes into a seamless workflow infused with profitability.
For trucking firms grappling with slack demand or fierce competition, the launch is more than a product announcement: it’s a strategic bet. PCS is banking on the idea that technology can manufacture profit points where none existed before, mining unused capacity, minimizing deadhead miles, and automating decisions that once took hours of laborious work.
At the heart of the system lies a unified approach. Freight appears from emails, documents, or EDI into the Load Opportunity Manager, which ranks potential loads by profitability using custom metrics and natural language parsing. From there, the Dispatch Manager assesses dozens of real-time data points about drivers, assets, and lanes to suggest, or even automate, the best match for each load.
Meanwhile, Backhaul Booster hunts for return-leg freight to reduce empty miles. And once assignments are set, the system can generate branded shipper emails or make AI-driven voice calls to secure the work.