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This year, Black Friday falls on Nov. 28, which is still over three weeks away. However, you don't have to wait to start saving big. Major retailers like Amazon, Best Buy and Walmart have already started rolling out early deals, including some massive discounts on the best TVs of 2025. You can save hundreds (or even thousands) on top brands like Samsung, Sony and LG, with plenty of sizes and specs to choose from. To help you make the most of these early offers, CNET's shopping experts have scoured the web for the absolute best TV deals you can shop right now. We've rounded up our top picks below. Just note that deals can come and go in a flash around the holiday shopping season, so prices may not last for long. We'll continue to update this page leading up to and throughout Black Friday, so be sure to check back often. Read more: 33 Unique Gifts for People Who Have Everything Best Black Friday deals on TVs under 50 inches Insignia 32-inch Class FE HD Fire TV: $75 They don't come much smaller than this 32-inch Insignia TV. It features an LED display with HD picture, and even comes with a voice remote for hands-free browsing. You can access all your favorite streaming apps through Fire TV, or stream wirelessly using Apple AirPlay. Details Save $55 Close Philips 40-inch Class FHD Roku TV: $148 At less than $150, this is one of the most affordable TVs you'll find on this list. It doesn't support 4K picture, but does have Roku built-in so you can access all your favorite streaming services. It also supports Apple AirPlay for easy wireless streaming. Details Save $76 Close Onn 43-inch Class 4K Roku TV: $178 This Walmart-exclusive Onn TV is one of the most affordable options out there if you don't want to give up 4K picture. It features HDR10 support, a 60Hz refresh rate, Apple AirPlay connectivity and not much else. Details Save $70 Close Amazon 43-inch Fire TV 4 Series: $220 The 4 Series is Amazon's most-affordable 4K TV, and the 43-inch model is even less right now. In addition to 4K resolution, it supports HDR10 and Dolby Digital Plus for immersive picture and audio. Plus, the Enhanced Alexa Remote has a built-in microphone, so you can browse hands-free. Details Save $110 Close Insignia 32-inch F40 Series HD Fire TV: $100 (save $50). For just $100, you can grab a TV that offers FHD, smart capabilities and includes LED lighting. Hisense 40-inch QD4 Series QLED Fire TV: $170 (save $80). This affordable Fire TV packs a quantum dot display for superior color reproduction and brightness levels. Amazon 40-inch Fire TV 2 Series: $170 (save $80). This is the most affordable model in Amazon's lineup, but it still comes with the Alexa Voice Remote. TCL 43-inch S4 Series 4K Roku TV: $198 (save $80). It's equipped with Roku, so you can immediately start streaming on a top interface. LG 43-inch UA7000 Series 4K TV: $220 (save $100). This 2025 LG TV offers some premium features for its price, including AI upscaling and a filmmaker mode. Best Black Friday deals on TVs deals 50 to 65 inches Toshiba 50-inch Class C350 4K Fire TV: $200 If you're only after the basics, this Toshiba is a great buy at just $200. It doesn't have too many frills, but still boasts 4K picture and has Amazon Fire TV built-in so you can access all your favorite streaming apps. It also has supports AI upscaling to improve your HD content, as well as Dolby Vision and Atmos. Details Save $150 Close TCL 55-inch Class QM7K Series QLED Google TV: $700 This Google TV-powered TV combines QLED and OLED techniques to improve backlighting precision, so blacks stay deep while colors pop. Support for 240Hz variable refresh rate makes this big screen ideal for fast-paced and competitive games. Details Save $600 Close Sony 65-inch Bravia XR X90L 4K Google TV: $900 This Sony model is down by a big $300 with a 65-inch 4K screen. It has HDR10, HLG, Dolby Vision, a 120Hz frame rate, four HDMI inputs and Sony's XR Contrast Booster, which is great for getting deeper blacks and increased brightness. Details Save $300 Close LG 65-inch B5 Series OLED 4K TV: $1,000 Thanks to a 50% discount, this 2025 LG TV offers top-notch picture quality at an exceptionally good price. It features a premium OLED display for practically unrivaled brightness and contrast, and uses AI to automatically optimize the picture and sound. It also boasts Dolby Vision and Atmos support and has a 120Hz refresh rate. Details Save $1,000 Close Insignia 50-inch F50 Series 4K Fire TV: $180 (save $120). This budget-friendly Best Buy-exclusive model just got even more affordable. Hisense 55-inch E6 Cinema Series QLED 4K Fire TV: $268 (save $162) This QLED-equipped television packs Dolby Vision support and ships with an Alexa voice remote. TCL 55-inch Class Q6 QLED 4K Google TV: $278 (save $122). With a QLED display and AI optimization, this 55-inch TCL is a steal for less than $300. LG 65-inch UA7050 Series 4K TV: $350 (save $140). A 65-inch screen, AI upscaling and Apple AirPlay built-in make this 2025 LG TV a pretty serious bargain. Sony 65-inch Class Bravia 5 4K Google TV: $1,000 (save $500). With a mini-LED display and studio-calibrated picture modes, this Sony TV boasts a seriously stunning screen. Best Black Friday deals on TVs over 65 inches Roku 75-inch Plus Series QLED TV: $698 Roku may be best known for its streaming devices, but it also produces its own televisions. Its midrange Plus Series features a QLED screen with a 4K resolution, full-array local dimming and both Dolby Vision and Atmos. This model also performed well in our tests, delivering good image quality, with satisfactory color accuracy, though it was a bit dimmer than some similar models. Details Save $502 Close TCL 75-inch QM6K Series 4K Google TV: $850 This 2025 TCL TV could be a serious upgrade for your entertainment setup. It has a stunning 4K QLED display with high-energy LED chips for superior brightness and Dolby Atmos spatial audio for immersive sound. It also impressed CNET reviewer TY Pendlebury, who praised it for featuring "some of the best picture quality, including great black levels, for an LCD-based TV." Other features include a gaming mode, Bluetooth connectivity and four HDMI ports. Details Save $450 Close Insignia 85-inch F50 Series 4K Fire TV: $600 This 85-inch Insignia deal is a great option if you're looking to go big without breaking the bank. HDR10 support means it's got sharp contrast and vibrant colors, while DTS Studio Sound supports immersive audio. It's also got lots of HDMI ports so you can hook up your soundbar, game console and other accessories. Details Save $300 Close Samsung 98-inch DU9000 Series 4K TV: $1,700 If you're looking to go really big this year, you can save over 40% on this massive UHD Samsung TV. It's great for all-around entertainment with a 120Hz refresh rate, object tracking sound lite, 4K upscaling and even a game bar to enhance this TV while you're gaming. Details Save $1,300 Close Join Our Daily Deals Text Group! Get hand-picked deals from CNET shopping experts straight to your phone. By signing up, you confirm you are 16+ and agree to receive recurring marketing messages at the phone number provided. Consent is not a condition of purchase. Reply STOP to unsubscribe. Msg & data rates may apply. View our Privacy Policy and Terms of Use. Samsung 70-inch U7900 Series 4K TV: $400 (save $170). With a 70-inch screen for just $400, this Samsung TV is a pretty unbeatable value. Samsung 75-inch The Frame 4K TV: $2,200 (save $800). With a stylish design, Samsung's sleek The Frame TV looks more like home decor than a piece of tech. Samsung 77-inch S85F Series OLED TV: $1,798 (save $1,000). Part of Samsung's 2025 OLED TV lineup, this TV offers dynamic brightness and a sleek, contoured design. TCL 85-inch QM5K Series 4K Google TV: $900 (save $500). This 2025 TCL TV is packed full of cutting-edge tech for a seriously sharp picture. Hisense 100-inch U6 Series QLED 4K Fire TV: $1,898 (save $702). Get the movie theater experience at home with a massive 100-inch display. Watch this: How to Shop Black Friday and Cyber Monday Deals Like a Pro 02:36 Is Black Friday the best time to buy a TV? While you can find solid TV deals pretty much year-round, Black Friday is still one of the best times to shop for a new TV. These holiday sales bring some of the lowest prices of the year, and they make it easy to compare specs and prices across different retailers. Most sales won't officially start for a couple of weeks, but there are plenty of amazing early deals already available. What should I look for in a Black Friday TV deal? When it comes to TVs, a few key factors should be considered: size, resolution and budget. We tend to recommend sizing up to the larger screens when you can, as a big picture will make a more noticeable difference than image quality will, generally speaking. If you're looking for the best picture quality with the highest contrast you can get, OLED or mini-LED TVs are your best bet. With the popularity of streaming services continuing to surge, considering a smart TV with a built-in platform may also be a good idea, although you can always purchase a streaming device of your choosing later to pair with your new TV. Where can I find the best early Black Friday TV deals? You'll find some incredible TV deals at most major retailers right now, including Amazon, Walmart and Best Buy. Plus, many manufacturers like Samsung, Sony and LG are offering some direct Black Friday discounts. You should also check out smaller online retailers like Newegg and Adorama, as they may have some "under-the-radar" deals that aren't being matched elsewhere.
