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Inspiring videos showcasing the magic of autumn in Ireland and the festivals to be enjoyed around the island. Click hereOpens in new window and hereOpens in new window to view. Tourism Ireland, in conjunction with Fáilte Ireland and Tourism NI, has invited 50 international media and content creators, with a reach of over 100 million, to experience the Púca Festival and Derry Halloween first hand; these include renowned travel broadcaster Gabe Saglie, who will broadcast from both events across the United States on the CBS, CNN, FOX, ABC and NBC networks. A new documentary titled: Les mystères d’Halloween (meaning The Mysteries of Halloween), which was co-produced by Tourism Ireland, is airing across Mainland Europe on the TV channel ARTE (as well as on its online platforms, including the streaming service ARTE.tv) and will bring viewers through the history of Halloween in Ireland. As part of the organisation’s International Programming Ireland Fund, a separate Halloween documentary is in the pipeline for 2026 and will film this week in Derry Halloween, charting the evolution of the festival from mystical Samhain traditions to a global phenomenon. Tourism Ireland is sharing the ‘Home of Halloween’ message with its millions of fans and followers on social media worldwide, as well as via its international website, Ireland.comOpens in new window, which has lots of information for potential visitors. Tourism Ireland has partnered with travel platforms overseas to promote autumn trips and drive incremental bookings. To date, these partnerships have delivered over €50 million from incremental booked trips to the island of Ireland. From Madrid to Milan to Sydney, Tourism Ireland teams are bringing the origins of Halloween to life to stimulate future travel.
