There's No Point Using AI for Any Creative Endeavor, Says Game Developer
There's No Point Using AI for Any Creative Endeavor, Says Game Developer
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There's No Point Using AI for Any Creative Endeavor, Says Game Developer

🕒︎ 2025-10-22

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There's No Point Using AI for Any Creative Endeavor, Says Game Developer

As 2025 approaches its final months, AI becomes more and more a subject of discussion across all industries, including game development. The games industry has long utilized artificial intelligence to populate its virtual worlds. Still, with the veritable explosion of generative AI in the last few years and the concurrent ballooning of game budgets and development timelines, some developers have been exploring whether it could be used to reduce costs and production time. In our most recent interview with independent developer Epictellers Entertainment about their upcoming cRPG Starfinder: Afterlight, we asked the Spanish team their opinion on the thorny matter. CEO and co-founder Richard Pillosu was crystal-clear: he'd like AI to help him with daily tasks around the house, but he doesn't really want it to touch any creative areas. The problem with AI is that AI should be doing the things that we don't want to do, and it seems that it wants to do the things that we want to do. We want to do games. We want to invent characters. We want to invent worlds. We want to draw them. We want to invent them for that. Why? We don't want AI for that. I mean, this is the fun part of video game development. I would like an AI that does my dishes and cleans my apartment. Then I can stay creative. But we don't have the AI for that. It seems that the AI that we are being pushed into is the AI that removes this kind of creativity. So, no, no. We could be doing other stuff, but we jumped into making games because we truly love inventing those things and seeing how we connect those things. There is no point in using AI for any creative endeavor. So, no, we don't like it. Famous video game designer and director Hideo Kojima recently shared his own take on AI, calling it 'a friend' that will help him stay ahead. However, he also noted that he wants AI to do the menial tasks while he focuses on the creative part, so in that regard, he is aligned with Pillosu. Earlier this month, we interviewed actor Feodor Chin, too, who provided a similar take from his point of view: I think, like with any technology, there is a place for AI as a tool, but I don't think it should ever be a replacement for human beings. Will the games industry be able to use the latest advancements in artificial intelligence to allow humans to give their best creatively without replacing jobs? That remains to be seen, but we'll continue to gauge the opinions within the industry and the various implementations of the development studios.

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