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If you’ve ever been entranced by the glossy and bouncy results of high-end styling tools but balked at the price tags, Kitsch’s newest launch might be the answer you’ve been waiting for. The brand, best known for its stylish and practical hair accessories (and scrumptiously smelling hair perfumes), has officially entered the hot tools category with the debut of its Thermal Heated Round Brush. And for a limited time, it’s available on Amazon for just $50, down from its already very reasonable $70 retail price. According to Kitsch, this innovative brush was designed to simplify the blowout process without the bulk or complexity of traditional dryer brushes. It heats up to 180 degrees Celsius (356 degrees Fahrenheit) in just 40 seconds, so it’s a great fix for busy mornings when you’d like to put yourself together, but don’t have the time to go full glam. The barrel features a tourmaline ceramic coating that’s meant to distribute heat evenly and reduce frizz. At the same time, negative ion technology helps infuse shine for a sleek and polished finish, because speed just scratches the surface. And unlike full-stop blow-dryer brushes that can work on damp and dry hair, but often feel heavy in hand, Kitsch’s tool is lightweight and ideal for dry hair touch-ups or fine-to-medium textures. It’s also thoughtfully engineered to create smooth, voluminous styles without sacrificing hair health. Early reviews suggest it’s perfect for refreshing a day-old blowout, adding lift at the roots or shaping trending curtain bangs and curled ends. It definitely won’t replace your entire drying routine, but it excels at breathing life back into lackluster styles with minimal effort. The cool-tip design also makes it easy to maneuver, and the no-snag nylon bristles give the brush glide without pulling, so styling feels as simple and as comfortable as it looks. At just $50 for a limited time, it’s a fraction of what you’d pay for other brands in the hair drying and styling category or even what you’d drop in a salon for a professional blowout service. And since the silhouette is compact and streamlined (with no attachments, just two styling clips), you can easily travel with it or grab a few for gifting this holiday season. More hair products and tools on sale at Amazon right now Kitsch Heat Protection Spray for Hair for $14, instead of $16 REVLON One-Step Volumizer Hair Dryer and Styler for $31, instead of $40 Wavytalk Thermal Brush for $46, instead of $60 TYMO Automatic Rotating Curling Iron for $48, instead of $60 MESCOMB Dual Voltage 3-in-1 Hot Hair Styler for $70, instead of $83
