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In India, a beard is more than a style statement — it’s identity. Across cities and small towns, men wear it like a badge of confidence, strength, and charisma. From Bollywood heroes to social-media influencers, the beard has become shorthand for masculinity and flair. But travel a few thousand kilometres east to South Korea, and the story flips. There, most men are clean-shaven, their faces smooth and polished. Whether it’s in K-dramas, K-pop videos, or real life on the streets of Seoul, facial hair is almost invisible.