Copyright huffingtonpost
A Reform UK MP has been condemned after she claimed there are not enough white people in TV adverts. Sarah Pochin said it “drives me mad when I see adverts full of black people, full of Asian people”. The Runcorn and Helsby MP said she blamed “the woke liberati that goes on inside the arty-farty world”. Labour have called on Nigel Farage to condemn his party colleague over her remarks. Pochin was appearing on Talk TV when a called called Stuart rang in to ask whether Reform would “look at the representations of the demographics of TV and public advertising”. He said: “We’re getting to the point where adverts don’t represent what this country looks like and the positive demonisation of white people, just portrayed as criminals or inadequate.” Pochin said: “I think Stuart’s absolutely right. It drives me mad when I see adverts full of black people, full of Asian people, full of people who are anything other than white.” When presenter Peter Cardwell asked her what was wrong with that, the Reform MP replied: “Well it doesn’t reflect our society and I feel that your average white person, your average white family, not represented any more in TV advertising.” Cardwell then pointed out that there are “lots of white people on television”, but Pochin hit back: “We’re talking about adverts and how many times do you look at a TV advert and you think ’there’s not a single white person on it. “It’s something that’s happened because, I believe, of the woke liberati that goes on inside the arty-farty world. “When it comes to northern towns like Runcorn, that I represent, it’s just not representative of the rest of the country. It might be fine inside the M25, but it’s definitely not representative of the rest of the country. People notice and people will switch off.” Labour chair Anna Turley said: “It’s astonishing that a senior Reform MP is spending her time counting the numbers of people with a different skin colour to her on TV adverts.
