Copyright pulsesports
After winning the 2025 Champions League, Paris Saint-Germain can now stand toe-to-toe with Europe's biggest clubs both on and off the pitch French and European champions Paris Saint-Germain’s empire continues to expand, both on and off the pitch. Following their 2024/25 Champions League triumph and historic quadruple, the Parisian giants are now valued at an incredible $4.6 billion, solidifying their place among the global elite of football’s financial powerhouses. The rise of a footballing luxury brand PSG’s growth has been nothing short of meteoric. Backed by Qatar Sports Investments, the club has transformed from France’s dominant force into a worldwide cultural phenomenon. Their commercial success mirrors their dominance on the field, as in 2023–24 alone, PSG generated a record €806 million in revenue, the third-highest in Europe that year, and went on to break that record again after lifting the Champions League trophy. Their fashion collaborations, partnerships with global lifestyle brands, and eye-catching digital presence have turned PSG into both a successful football team and a symbol of luxury and modern sports entertainment. Star power and financial domination From Ousmane Dembélé’s Ballon d’Or-winning season to the rise of Desire Doué, PSG’s ability to harness star power and turn fame into fortune remains unmatched. Each marquee signing and viral campaign adds fuel to their growing global influence, while on-field victories keep the brand shining. According to Forbes, the club’s valuation rose from $4.2 billion in 2023 to $4.6 billion in 2025, a steady climb driven by strategic branding and relentless success. With $870 million in annual revenue and another $28 million from their latest Champions League win, PSG has proven they are not only France’s best, they are also a global luxury powerhouse built to dominate both sport and business for years to come.
