By Hannah Ahmed
Copyright birminghammail
Poundland is returning to its classic roots in a major move which will see more products priced for £1. As part of a price crackdown, the chain has recently announced £1, £2 and £3 price tags on items across all of its UK stores. News of the nationwide initiative comes after it was originally trialled at 17 Poundland stores across the Midlands, with bosses stating the price changes were made to focus on what customers really looked for when shopping. This is a huge change from previous product costs as the number of grocery items now sold for £1 has increased to 60 per cent. READ MORE: Full list of Poundland stores closing as 5 more shutting in days In addition, 20 per cent of goods now cost £2 and another 20 per cent cost £3, with bosses declaring the new prices are to show customers “just how simple and straightforward getting amazing value should be.” This is good news for customers looking to purchase health and beauty products, household items and even classic sweets and chocolates. Lower prices were also applied to snacking, drinks, pet food and household earlier this year, the Sun reported. However, it should be noted the bargain Poundland clothing does not form part of this offer, but the publication understood a similar strategy could be rolled out in regards to the clothes department next year. READ MORE: Poundland backtracks over 68 store closures with 11 set to remain open READ MORE: UK households told ‘switch lights off’ with epidemic spreading across England Managing director Barry Williams said: “We’ve reached a major milestone in converting the whole of our grocery aisle to a simple £1, £2 and £3 offer, reducing prices and focusing on the favourite items customers want us to bring them. “But there’s much more to do, our Christmas and Halloween ranges, bought by our new in-house team, give a glimpse of what we’ll be bringing in 2026.” The chain’s newest scheme comes after Poundland has continued to shut down a number of high street locations – with multiple expected to shut down next month.
