By ieyenews
Copyright ieyenews
Caribbean tourism leaders to converge in Barbados for SOTIC – Cayman’s Shomari Scott one of the Speakers
The Caribbean Tourism Organization’s (CTO) 2025 State of the Tourism Industry Conference (SOTIC) is set to take place from September 30 to October 3 at the Hilton Barbados Resort, bringing together some of the region’s and the world’s top tourism leaders, innovators and stakeholders.
Under the theme “Reimagining Caribbean Tourism: Research, Relevance and the Road Ahead,” SOTIC 2025 promises to deliver high-level panels, cutting-edge research, and actionable insights to help chart the region’s tourism future. From airlift and cruise development to sports and wellness tourism, participants will dive deep into the opportunities and challenges shaping Caribbean competitiveness.
The impressive speaker lineup reflects the breadth and dynamism of the industry. Among those confirmed are:
Dr. Auliana Poon (Keynote Speaker), Founder and Managing Director, Leve Global and Exceptional Caribbean
Ian Gooding-Edghill, Barbados Minister of Tourism and International Transport and Chairman of CTO
Marc Melville, CEO, Chukka Caribbean Adventures
***Shomari Scott, Chief Business Officer, Health City Cayman Islands***
Marie McKenzie, Senior Vice President, Carnival Corporation & plc
Juan Kuryla, Senior Vice President, Norwegian Cruise Line Holdings
Chris Dehring, CEO, Cricket West Indies
Hafsah Abdulsalam, CEO, Liat Air
José Freig, Vice President, American Airlines
Sanovnik Destang, President, Caribbean Hotel & Tourism Association
With the Caribbean at a pivotal moment for sustainable growth, SOTIC 2025 aims to equip policymakers, private sector leaders and tourism professionals with the knowledge and partnerships needed to drive the industry forward.
The full program is available at https://sotic.onecaribbean.org
