By Our Staff
Copyright mxmindia
Mia by Tanishq has onboarded actor Aneet Padda as its brand ambassador. A campaign film starring the actor has been conceptualised by Famous Innovations.
Speaking about the campaign, Shyamala Ramanan, Business Head, Mia by Tanishq said: “Women today are confidently cherishing self-love, not just for milestones but in the everyday. This cultural shift resonates deeply with Mia’s ethos of ‘Precious, every day.’ Aneet Padda, with her authentic spirit and fresh appeal, embodies this new voice of celebration, making her the perfect face for Mia.”
Added Mithila Saraf, Chief Executive Officer, Famous Innovations: “Precious, every day reflects the truth of every woman out there who knows that she’s special, every single day and doesn’t need a reason to celebrate herself. And for those of us who forget this once in a while, it’s a reminder to love ourselves a little more and treat ourselves a little better. Mia’s jewellery is a symbol of that self-love and confidence, one that doesn’t need any milestone, occasion or external motivation – to buy, to wear and to enjoy.”
