By Forbes Staff,Forbes Vetted,Kim Peiffer
Copyright forbes
In Launches We Love, we highlight the most buzzed-about new launches and collaborations we’re currently shopping. Read on for the products our editors couldn’t stop talking about in September.
Here at Forbes Vetted, our editors shop for a living, so we’re on top of it when it comes to product launches, cool collaborations and all-around coveted new items. It says a lot about the quality of a product when our own staff can’t wait for a new launch to finally drop—whether it’s a collaboration between two brands we know and love or a unique item founded by an exceptional entrepreneur.
From Apple’s latest iPhone to Louis Vuitton’s beauty line, we rounded up our favorite items that launched this month.
ILLUSTRATION: FORBES / PHOTO: RETAILERS
So far this fall, there’s been an influx of new things hitting the market, from fashion and beauty to home and tech. We’re taking the shopping research off your plate (because who has the time these days?) and rounding up all of the worthy collaborations and launches that recently dropped.
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September Launches We Love, At A Glance
Le Creuset Modern Heritage Collection
HigherDose Full Body Red Light Mat
Apple iPhone Air
Arhaus Bath Collection
La Beauté Louis Vuitton
Reformation Jewelry
Cozy Earth Linen Bedding Collection
KitchenAid Evergreen Ceramic Cookware Set
Caraway Food Storage Containers
September Launches We Love
Le Creuset Celebrates 100 Years With New Collection
Le Creuset Modern Heritage Round Dutch Oven
To celebrate 100 years of timeless style and durability, Le Creuset just released its new Modern Heritage Collection. The launch is a contemporary twist on some of the brand’s most classic pieces, featuring a sleek, updated design. The Le Creuset Modern Heritage Round Dutch Oven features a smooth, slightly domed lid with a stainless steel handle and is designed to handle everything from homemade breads to slow-cooked braises and stews. Added bonus: the beautiful colorways, including this iconic Flame orange.
An Incredibly Versatile Red Light Therapy Blanket
HigherDose Full Body Red Light Mat
Red light therapy is all the rage these days, and HigherDose is taking note with the launch of its latest at-home wellness product. The beauty of this full-body red light mat is its power and versatility: Boost energy, elevate mood and supercharge recovery in one fell swoop by lying under it on your couch or bed while you watch Netflix, wrapping up in it like a blanket or even hanging it on your wall to immerse yourself in a circadian-friendly environment that will relax and restore you from head to toe.
Apple’s Thinnest iPhone To Date
Apple iPhone Air
Apple just released its new iPhone 17 series, including the brand’s thinnest iPhone yet. It’s a mere 5.6mm thick and sports a 6.5-inch display, in addition to promising up to 27 hours of video playback.
Arhaus Launches A Bath Collection
Arhaus Premium Turkish Bath Set
We were thrilled to learn that handcrafted furniture brand Arhaus was expanding into the bath category with its Arhaus Bath Collection. Featuring all the signature touches of Arhaus’ careful craftsmanship, the assortment includes everything from vanities and washstands to mirrors, plush towels and luxurious soap trays.
Louis Vuitton’s First Foray Into Beauty
Louis Vuitton
La Beauté Louis Vuitton LV Rouge Satin Lipstick
The moment we’ve all been waiting for: This past month, the French design house dipped its toe into luxury beauty with the launch of La Beauté Louis Vuitton: 55 shades of lipstick, 10 shades of lip balm and eight eyeshadow palettes, all encased in chic, luxe packaging with the signature LV monogram.
Reformation Dives Into Jewelry
Reformation
Reformation Blanche Cuff
Clothing brand Reformation has expanded into jewelry, and it comes as no surprise that the line of vintage-inspired necklaces, rings, earrings and bracelets is just as lovely and versatile as the label’s dresses, denim and tops. Each piece is crafted from 100% recycled metals including 24-karat gold, sterling silver and brass.
Cozy Earth Launches Linen Bedding
Cozy Earth Linen Duvet Set
Popular bedding brand Cozy Earth has officially entered the linen bedding market with its new Linen Bedding Collection. Made from premium European flax with Belgian heritage and crafted in Portugal, the fabric is luxurious and soft to the touch, yet cool, breathable and nicely textured for a truly enjoyable night’s rest.
Beautiful Cookware Inspired By A Viral Trend
KitchenAid Evergreen Ceramic Non-Stick 12-Piece Cookware Set
When the KitchenAid Evergreen Stand Mixer was released in 2024, it quickly went viral. The forest-green color, walnut wood bowl and brass accents—inspired by the outdoors—had social media buzzing. Now, KitchenAid is expanding on the success of its viral mixer with its new Evergreen Cookware Set, which features a matching green color, brass handles and walnut wood utensils for a cohesive and attractive look. The new 12-piece cookware set includes a variety of pans, pots, lids and utensils for everyday cooking. Each piece of cookware is fully nonstick, oven-safe up to 500 degrees (lids up to 350), dishwasher-safe and suited to all range types, including induction.
A New Nourishing Hair Product From Dyson
Dyson Omega Hydrating Hair Oil
Last month, Dyson aficionados were graced with a big brand moment with the launch of the new Dyson Airwrap, and this month the brand is following suit with new haircare products. The Omega Hydrating Hair Oil features a blend of seven omega-rich plant oils that work together to lock in moisture, smooth frizz and protect against heat, UV rays and humidity.
A Stay-All-Day Face-Sculpting Palette
m.ph by Mary Phillips
m.ph By Mary Phillips Underpainting Face Palette
Celebrity makeup artist Mary Phillips has brought her pro-level artistry into everyday routines with her debut makeup collection. The line features four products including a lipstick and lip pencil, a dual-ended sculpting brush and an Underpainting Palette to contour, correct and highlight natural features. Added bonus for those with busy lives: It stays put all day long.
The Most Beautiful Food Storage Containers We’ve Seen
Caraway Ultimate Glass Airtight Storage Set
Editor-beloved cookware brand Caraway just launched a line of food storage containers, and they’re as fabulous as its pans. The set includes a variety of nontoxic, ceramic-coated glass containers built with an air-release technology to keep your food fresh—and odors out.
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