By Contributor,Kevin Mazur,R. Daniel Foster
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Dr. Dre and Snoop Dogg perform at the LA28 Olympic Games Handover Celebration. (Photo by Kevin Mazur/Getty Images for LA28)
Kevin Mazur/Getty Images for LA28
LA28 officials announced Wednesday that ticket sales for the 2028 Olympic Games will begin in January 2026, and in 2027 for the Paralympic Games, which will be the first such Games for Los Angeles. The city last hosted the Olympics in 1984.
How The Lottery System Works
Purchasing tickets, however, is not a one-click process. First, buyers must register and create a profile, which will enter them into a ticket draw. They’ll be notified via email if assigned a time slot during one of the numerous ticket drops. If chosen for a ticket drop, buyers can purchase tickets only during the time slot assigned.
LA28 is encouraging Olympic fans to sign up for the LA28 newsletter to be notified when ticket registration opens in 2026. Single tickets for both Games start at $28. Early access to tickets will be available for locals who live around the Games’ venues.
Organizers announced the ticket process using the banner, “Get Your Ticket to History.”
“Whether you’re a local family attending your first Olympic or Paralympic event or a global traveler joining us for a once-in-a-lifetime experience, there really will be something for everyone across our suite of ticket options and hospitality packages,” said Reynold Hoover, CEO for the 2028 Olympic and Paralympic Games, in a press release.
Hospitality Packages Coming January 2026
LA28 will also release hospitality and travel packages in January 2026, which include tailored add-ons, such as transportation, preferred seating, accommodations and curated experiences. Fans can sign up for the packages, offered on a first-come, first-served basis, on the LA28 website.
AXS and EVENTIM are the official ticket providers for the 2028 Los Angeles Olympics and Paralympics.
Micah Maʻa, Tate Crew, California Governor Gavin Newsom, Janet Evans, Chief Athlete Officer, LA28, Los Angeles Mayor Karen Bass, Delaney Schnell, and LA28 Chairperson and President Casey Wasserman appear as the Olympic Flag arrives to LA on August 12, 2024. (Photo by Leon Bennett/Getty Images for LA28)
Getty Images for LA28
The Los Angeles Olympics launch on July 14, 2028, with opening ceremonies at the Los Angeles Memorial Coliseum and SoFi Stadium in Inglewood. The Games will close more than two weeks later at the Coliseum on July 30. The Paralympics will take place from August 15 to 27, 2028.
The Games will be played in more than 50 competition venues. They include: Dodger Stadium, Alamitos Beach Stadium, DTLA Arena, Carlson Velodrome, Coliseum and Universal Studios.
“LA28 will be the first Games in 80 years to not build any new permanent venues, instead utilizing the dynamic roster of existing stadiums and arenas at our fingertips,” according to the LA28 website.
Joaquim Cruz #093 of Brazil races to the gold medal against Edwin Koech #584, Sebastian Coe #359 and Earl Jones #909 during the final of the Men’s 800 metres event at the XXIII Summer Olympics on 6th August 1984 at the Los Angeles Memorial Coliseum in Los Angeles, California, United States.(Photo by Tony Duffy/Getty Images)
Getty Images
LA28’s Ever-Changing Logo Reflects Los Angeles’ Diversity
The 2028 Games will host 36 Olympic and 23 Paralympic sports, with athletes competing in more than 800 events.
The last Olympic Games in Los Angeles were held in 1984, and are widely hailed as the most financially successful, drawing a profit of more than $250 million. The feat was accomplished through various TV rights, corporate sponsorship and a reliance on existing venues, paring infrastructure costs.
For its logo, LA28 took a nonconformist approach, creating an “ever-changing “A” emblem “capable of capturing the diverse stories of the athletes, creators, activists and partners that call this unique city their home,” according to the LA28 website. “This collection of voices showcases the breadth and depth of what Los Angeles and the Games represent—boldness, determination, athlete spirit and more.”
To date, more than 50 logos have been released in digital form—animated representations of the host city’s spirit and pride. They include “Equality,” two brushstrokes connected with an equal sign, and a logo created by four-time Olympic medalist Venus Williams: an “A” emblazoned with a tennis court and bouncing tennis ball.
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