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The company also plans to open physical stores in the major cities, expand its international reach, and grow beyond shapewear. Skims has already moved into apparel, swim, and activewear, and the new capital will push those categories even further. Consumers want comfort, simple design, and pieces they can wear every day. Skims understood that early and built a business around it. The brand has a clean look and strong identity, two things that helped turn it into a powerhouse in only a few years. Kim Kardashian SKIMS Valuation Each collection leans into soft fabrics, neutral tones, and pieces that work across different body types. The company plans to expand even further with new stores, larger international reach, and new categories that match how people actually want to dress.
