By Lubna Khan,News18

Copyright news18

Filmmaker Karan Johar has unveiled the teaser of ‘Pitch to Get Rich’, a groundbreaking reality series produced by the Fashion Entrepreneur Fund (FEF) and Dharmatic Entertainment. With a massive ₹40 crore investment pool, the fashion entrepreneur reality series promises to turn creativity into serious business by backing the country’s next generation of fashion entrepreneurs. The series features KJo, Akshay Kumar, Manish Malhotra, and Malaika Arora as judges, mentors and investors. They are joined by leading business tycoons such as Naveen Jindal, Dhruv Sharma, Ravi Jaipuria, Darpan Sanghvi, Gaurav Dalmia, Vagish Pathak, and Vinod Dugar, making this the first platform where India’s entertainment icons and industry leaders converge to champion fashion entrepreneurship.
Pitch To Get Rich Teaser
In a never-seen-before format, Pitch to Get Rich will spotlight 14 carefully chosen founders as they showcase their ideas, tackle real-world business challenges, and compete for funding and mentorship. The series brings together India’s biggest entertainment icons and business leaders to champion fashion entrepreneurship and inspire a new wave of innovation. Sharing the teaser, KJo wrote, “When fashion founders Pitch To Get Rich, kaching-kaching is inevitable!” Check it out below!

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Celebrity Guest Appearances On Pitch To Get Rich
The teaser of Pitch To Get Rich also features guest appearances from stars such as Saif Ali Khan, Sara Ali Khan, Shibani Dandekar Akhtar, Ananya Panday, and others. In the teaser, Karan Johar introduces the reality series, and says, “You have a fashion startup, you have the vision. We have the fund.” He calls it a “first-of-its-kind fashion entrepreneur reality series”.
Speaking about the series, Apoorva Mehta, CEO of Dharmatic Entertainment, said “At Dharmatic, we have always believed in the power of storytelling. With Pitch to Get Rich, we are telling India’s most exciting story yet ; the story of entrepreneurs who dare to dream and build. This series is not just entertainment, it’s a catalyst that brings fashion, business, and innovation together, showcasing how Indian creativity can thrive on a global stage.”
Highlighting the vision, Sanjay Nigam, Founder of Fashion Entrepreneur Fund, shared saying Founder of Fashion Entrepreneur Fund, Sanjay Nigam added saying ”Pitch to Get Rich is about championing ‘Make in India’ and giving real business opportunities to fashion talent. But beyond the investments, it’s also fashionable, competitive, and packed with entertainment. Partnering with JioHotstar the show will reach a diverse audience, inspiring fashion entrepreneurs nationwide.”
For the first time ever, the series highlights India’s booming fashion industry as it takes center stage in mainstream entertainment. Pitch to Get Rich breaks the mould, spotlighting homegrown talent, celebrating innovation, and putting fashion entrepreneurship in the national spotlight, premiering exclusively on Jio Hotstar starting October 20th.