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London: French ministers are piling more pressure on retail giant Shein after protesters picketed its new store in Paris and regulators halted its online sales in a growing clash over Chinese expansion and European standards. Foreign Minister Jean-Noel Barrot called on the European Union to act against Shein after the discovery of child-like sex dolls on its online marketplace, sparking an uproar over the fast-fashion powerhouse founded in China. The move threatens to expand the sanctions on Shein beyond France, if European officials believe the company has breached European Union rules on digital standards, adding to earlier measures that targeted Chinese companies out of concern at the damage to the environment from fast fashion. “The European Commission must take action. It can no longer wait,” Barrot told broadcaster France Info. “The Commission has conducted certain investigations. It must now accompany them with sanctions.”
