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Entertainment critic and industry advocate Enock Agyepong has urged Ghana’s creative industry to broaden its mindset and embrace global opportunities if it truly wants to thrive on the world stage. Speaking on Ahotor Mmre with Obaapa Janee, Mr. Agyepong cautioned that the nation’s creative space risks stagnation if players refuse to embrace foreigners since music and movies is a global commodity. We can greatly achieve international growth through collaborations and such opportunities must be embrased. Obviously, we'll need to prioritise our own but playing 100% Ghanaian will only turn us into an island. “If we don’t stop our myopic thinking as a creative industry, we won’t go far,” he stated. “We will just be our own country champions. If you’re an artist, you also need to lobby for programs outside Ghana or collaborate with others just like the foreigners lobby to come perform here. Our business is not just Ghana — it’s a global thing.” Agyepong, known for his candid takes on entertainment matters, highlighted that the world has become increasingly connected, and creatives must learn to position themselves beyond their immediate environment. He noted that successful musicians and filmmakers are those who build bridges across borders and align themselves with international partners. He also appealed to policymakers and industry leaders to put systems in place that make it easier for Ghanaian artists to explore and benefit from global platforms, emphasising the importance of exposure, cultural exchange, and innovation in building sustainable careers. “We have the talent,” he added, “but talent alone is not enough. We need vision, teamwork, and openness to the world.” Mr Agyepong’s remarks come amid growing conversations around collaboration, xenophobia, and the need for unity within the African entertainment scene. His message serves as a wake-up call that Ghana’s creative future depends,, on how boldly its artists and leaders think together — and how far they’re willing to reach.
