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A steady stream of leaked Black Friday ads, early sales, and full-on previews of upcoming deals have surfaced already, and the official Amazon Black Friday 2025 event has now finally been announced. We explored some predictions and potential dates for the upcoming sale (we were very correct), and now we have the official start times, and an official sneak peek at the deals. When does the 2025 Amazon Black Friday sale start? Amazon will, of course, have fresh deals landing on Thanksgiving morning as well as Black Friday and for Cyber Monday, but now have official confirmation that the Amazon 2025 Black Friday sale will start on November 20 and run through until December 1 for its Cyber Monday event. The November 20 Amazon Black Friday sale will start, as we expected, on November 20 at 12:01 a.m. PST and run right through until December 1. Amazon Black Friday 2025 starts November 20 Amazon Cyber Monday 2025 starts December 1 What will be on sale this year for Black Friday at Amazon? With early sales starting at Best Buy, Target, and elsewhere, Amazon’s expectedly aggressive price matching campaign has already begun – we have already featured a ton of Black Friday-worthy deals as Amazon price matches early deals from the competition, and sometimes even undercuts them. But with today’s official announcement, Amazon is also giving up a sneak peek and some details on its upcoming offers from its in-house tech and seasonal Christmas offers right through to big-time tech offers at up to 50% off JBL and Canon, deals on Bose audio and PC hardware from ACER and ASUS, up to 40% on select home entertainment from LG, TCL, and Hisense, and up to 35% off select Samsung and Google products. But that just for starters, a complete look at today’s officially revealed Amazon Black Friday 2025 sneak peek awaits below. Amazon Black Friday 2025 deal preview: Amazon Devices: Save up to 50% on select Amazon devices, including new releases like Echo Dot Max, Fire TV Stick 4K Select, Fire TV 50″ 4-Series, Blink Mini 2K+, and Blink Outdoor 2K+. Customers can also save on favorites such as Echo Show 11, Fire HD 8 and Fire HD 10 tablets, Kindle Paperwhite, Kindle Scribe Essentials Bundle, and Ring Indoor Cam. Seasonal: Save up to 50% on artificial Christmas Trees from National Tree Company and Fraser Hill Farm. Customers can also find up to 40% on ornaments from Lenox, and up to 20% on holiday gift wrap, bags, and bows from Hallmark. Grocery: Save on complete holiday meals including Butterball turkey at $0.69 per pound, pre-made sides like homestyle stuffing, mashed potatoes, and traditional fixings from select brands—all online for Same-Day Delivery where available and at Amazon Fresh stores. Customers can also enjoy great prices on a wide selection of fresh grocery ingredients like carrots, green beans, and gold potatoes, plus wine enthusiasts can save 20% when purchasing six or more bottles through Amazon Fresh (valid through 11/30). Visit amazon.com/grocery for our full selection of grocery items available in your area. Electronics: Save up to 50% on select electronics from JBL and Canon, and up to 45% on select Bose audio and PC hardware from ACER and ASUS. Customers can also enjoy up to 40% on select home entertainment from LG, TCL, and Hisense, and up to 35% on select Samsung and Google products. Home: Save up to 55% on select home products from Shark and up to 40% on select floorcare from BISSELL and iRobot. Customers can also find up to 35% on select floorcare from Dyson and select furniture from Signature Design by Ashley, and up to 25% on select luggage from Away and select fitness equipment from NordicTrack. Kitchen: Save up to 50% on select kitchen appliances from Ninja and up to 40% on select kitchen essentials from Bentgo, Vitamix, Staub, and Nespresso, including deals on Nespresso Original Line Capsules. Customers can also enjoy up to 35% on select espresso and coffee machines from Keurig and De’Longhi, and up to 25% on premium kitchen brands like Breville and Our Place. Beauty: Save up to 50% on select premium beauty products from Lancôme and luxury fragrances from Armani Beauty and Maison Margiela. Customers can also discover up to 30% on skincare and bodycare essentials from Kiehl’s, ELEMIS, Sol de Janeiro, and medicube, makeup favorites from NYX PROFESSIONAL MAKEUP, Milk Makeup, and Tarte; plus select beauty tools from Drybar and Shark. Fashion: Save up to 50% on select fashion from NAADAM, GAP, Levi’s, Cinq A Sept, and Derek Lam 10 Crosby. Customers can also enjoy up to 40% on apparel from Theory, AllSaints, New Balance, Carhartt, and ASTR the Label, plus up to 25% on select styles from Shopbop featuring brands like LE BOP, PAIGE, and FRAME. Toys: Save up to 40% on select toys from MAGNA-TILES, Melissa & Doug, Little Tykes, Play-Doh, and NERF. Customers can also enjoy up to 30% off select classic toys from Hasbro Gaming, Fisher-Price, and American Girl, plus character favorites featuring Disney, WICKED, Barbie, Star Wars, Marvel, and Harry Potter. Books: Save up to 80% on Kindle books and up to 65% on print books, including Editor favorites from Amazon’s Best Books of the Year lists of the past 25 years like A Little Life by Hanya Yanagihara, The Silent Patient by Alex Michaelides, and The Devil in the White City by Erik Larson. Customers can also enjoy 3 months of Kindle Unlimited for just $0.99, unlocking millions of titles across every genre. Terms and conditions apply. See here for details. Travel: Save on travel with up to 50% off hotels and homes on Expedia, and 35% off voyage fare on select sailings from Disney Cruise Line, and 50% on Norwegian Cruise Line. Amazon shoppers can also save up to 30% on Avis car rental rates and earn 15% back in an Amazon.com gift card when they Reserve on Amazon. Amazon Black Friday 2025 – Today’s big deals: Amazon says “shoppers can also discover new daily deal drops throughout the events with Today’s Big Deals—featuring discounts on brands like Keurig and Squishmallows, while supplies last.” FTC: We use income earning auto affiliate links. More.
