Not to be mistaken with Amazon Prime Day itself, which happens twice a year, Prime Big Deals Days and their slew of bargains run October 7 and 8. The deals, including bargains on Apple gear, started early. And they’re going strong Tuesday through at least Wednesday.
We’ll show you the best Prime Big Deal Days deals on Apple gear, from AirPods to iPads to MacBooks to the Studio Display. And that includes Apple audio subsidiary Beats, too. Click on the links below. And don’t forget to return to this page. Deals often change, often becoming even better bargains. And they tend to get extended, too.
This post contains affiliate links. Cult of Mac may earn a commission when you use our links to buy items.
Best Apple deals in Prime Big Deal Days 2025
Amazon will probably update deals through at least Wednesday. And if you prefer Best Buy, you should note that it often matches many of Amazon’s Apple deals.
Table of contents:
Accessories
AirPods
Beats
AirTag
Apple Pencil
Apple Watch
iPad
iPad
iPad mini
iPad Air
iPad Pro
Keyboard cases
iPhone cases
Mac
MacBook Air
MacBook Pro
Mac mini
iMac
MagSafe Charger
Studio Display
Prime Big Deal Day bargains on Apple accessories
Deals on AirPods
Most affordable AirPods
AirPods 4
$129.00 $89.99
Apple redesigned AirPods 4 for exceptional all-day comfort and greater stability. It features the Apple-designed H2 chip with Voice Isolation that improves the quality of phone calls in loud conditions.
This version does not include active noise cancellation, but Apple does offer AirPods 4 with ANC for a slightly higher price.
Pros:
Most affordable AirPods
Excellent sound quality
USB-C wireless charging case
Cons:
No active noise cancellation
AirPods Max headphones (USB-C) in Midnight, Starlight, Purple, Orange and Blue — $549 $429 ($120 off, or 22%)
AirPods Pro (2nd generation) earbuds — $249 $169.99 ($80 off, or 32%)
AirPods (3rd generation) earbuds — $169 $139.99 ($29 off, or 17%)
Beats headphones, earbuds and speakers
Excellent entry-level ear buds
Beats Solo Buds
$79.99 $69.95
The Beats Solo Buds delivers 18 hours of battery life and works with Android and iPhone. Its carrying case is also the smallest ever designed by Beats.
Pros:
Affordable
Long battery life
Super small charging case
Cons:
Limited features
Charging cable is not bundled
Compact cans with big sound
Beats Solo 4 On-Ear Headphones
$199.95
Pros:
50 hours battery life
Personalized Spatial Audio
Apple and Android compatible
Lossless audio over cable
Cons:
No active noise cancellation
Beats Studio Pro wireless noise-canceling headphones — $349.99 $169.95 ($180 off, or 51%)
Beats Studio Pro headphones in Kim Kardashian colors (dune, earth, brown and moon) — $349.99 $169.99
9 ($180 off, or 51%)
Beats Powerbeats Pro 2 Wireless Earbuds: orange, purple, white or black — $278.99 $268 ($10 off)
Beats Studio Buds wireless earbuds: black and white colors — $79.95 ($70 off, or 47%); red is $60.73
Beats Flex Wireless Earbuds: black, blue, gray and yellow colors — $69.95 $49.99 ($19.96 off, or 29%)
Beats Pill Bluetooth Speaker: gold, black, red, gray — $149.95 $99.95 ($50 off, or 33%)
AirTag
Volume discount!
Apple AirTag 4-pack
4.5
$99.00 $64.99
What’s better than one AirTag? Four of them! At a discount.
Attach an AirTag to anything that gets misplaced frequently, like a keyring, or something important you’d be very sad if it goes missing, like your luggage. Then locate it with the Find My app on iPhone.
Pros:
Best tracker tag for Apple users
Good for long-range and short-range tracking
Save by buying four
Cons:
Need accessory to attach to keyrings, etc.
Read our hands-on review: Apple AirTag: What a difference a year makes
Apple AirTag 1 pack — $29 $19.99 ($9 off, or 31%)
Apple Pencil
Apple Pencil USB-C — $79 $69.99 ($9 off, or 11%)
Apple Pencil (2nd Generation) — $129 $71.89 ($57.11 off)
Make sure that whichever Pencil you buy is compatible with your iPad.
Apple Watch
Thinner and lighter than before
Apple Watch Series 10 (GPS, 42 mm case, rose gold aluminum)
$399.00 $329.00
The Apple Watch Series 10 sports a sleek new design with a slimmer chassis, a bigger display and a faster chip. The build quality is also better than before.
Pros:
Sleek, stunning design
Bright display
Fast charging
Cons:
Battery life does not last 24 hours.
Apple Watch SE (2nd Gen) [GPS 40mm] Smartwatch with Aluminum Case, Midnight case with Ink Sport Loop and Starlight case with Lake Green Sport Loop — $298 $203.99 ($94 off, or 32%)
Apple Watch SE (2nd Gen) [GPS 40mm] Smartwatch with Aluminum Case, various color combinations — $249 $169.99 ($80 off)
Apple Watch Ultra 2 [GPS + Cellular 49mm] Smartwatch, Sport Watch with Black Titanium Case with Dark Green Alpine Loop — $799 $649 ($150 off)
Prime Big Deal Days deals on iPad
Best budget tablet
Apple iPad 11 with A16 chip (2025 model)
$349.00 $279.00
Apple’s entry-level tablet gets a solid upgrade, with a welcome boost to the base model’s storage. It’s a great option for watching videos, checking emails, surfing the web and more.
Pros:
A16 processor
Ultra Wide 12MP front camera supports Center Stage
Storage starts at 128GB
Cons:
Does not support Apple Intelligence.
iPad (9th Generation): with A13 Bionic chip, 10.2-inch Retina Display, 64GB, Wi-Fi, 12MP front/8MP Back Camera, Touch ID, All-Day Battery Life – Silver — $329 $307 ($22 off)
iPad mini
Tiny tablet with big talents
iPad mini 7 (2024)
$499.00 $379.00
iPad mini 7 is tiny but boasts an 8.3-inch screen. iPadOS makes it a powerful computer, and it beats even the largest iPhone for watching video or playing games.
Pros:
So very portable
Great ebook reader
Cons:
Kind of pricey
iPad Air
Power and efficiency
M3 iPad Air (11-inch, 2025)
$599.00 $449.00
The midrange iPad is the perfect all-around tablet for students, work and casual living room use.
Pair with the Magic Keyboard for a laptop-style keyboard and trackpad. Works with Apple Pencil (USB-C) and Apple Pencil Pro.
Pros:
Powerful, desktop-class M3 chip
Lightweight, all-screen design
Optional keyboard and Apple Pencil accessories
Cons:
Does not have Face ID
M3 iPad Air (13-inch, 2025), Liquid Retina Display, 128GB, 12MP Front/Back Camera, Wi-Fi 6E, Touch ID, All-Day Battery Life: Starlight, Blue, Purple, Space Gray — $799 $649 ($150 off, or 19%)
iPad Pro
Apple’s best selling tablet
M4 iPad Pro (11-Inch, 2024)
5.0
$999.00 $899.00
iPad Pro is Apple’s most powerful, with the best-looking display. It’s a no-compromises tablet for those ready to get things done.
Pros:
Gorgeous screen
As powerful as a MacBook
Cons:
Pricey
M4 iPad Pro: Ultra Retina XDR Display, 1TB, 12MP Front/Back Camera, LiDAR Scanner, Wi-Fi 6E, Face ID, All-Day Battery Life — Space Black — $1,599 $1,499 ($100 off, or 6%)
Top tablet
M4 iPad Pro (13-Inch, 2024)
$1,299.00 $1,099.00
Built for Apple Intelligence, Apple’s top tablet features an Ultra Retina XDR Display, 1TB SSD, 12MP front/back camera, LiDAR Scanner, Wi-Fi 6E + 5G Cellular, Face ID, all-day battery life and more.
Pros:
Thin and light
Beautiful display
All-day battery life
Cons:
Expensive
M4 iPad Pro: Ultra Retina XDR Display, 1TB, 12MP Front/Back Camera, LiDAR Scanner, Wi-Fi 6E, Face ID, All-Day Battery Life — Silver — $1,899 $1,699 ($200 off, or 11%)
iPad keyboard cases
iPad Magic Keyboard Case for iPad Pro 13-inch (M4) — $349 $339.99 ($9 off, or 3%)
iPhone cases (Apple)
Apple’s official case
Apple iPhone 16 Pro Max Clear Case
$49.00 $38.99
Pros:
MagSafe
Works with Camera Control
Shows off your color
Apple iPhone 16 Pro Max Silicone Case with MagSafe and Camera Control, all colors (discounts vary slightly) — $49 $37 ($12 off)
Prime Big Deal Day deals on Mac
MacBook Air
So portable, so powerful
M4 MacBook Air (13-inch, 2025)
$999.00 $897.00
Powered by Apple’s M4 chip, this 13-inch laptop delivers excellent performance and extreme efficiency in the same gorgeous design as last year’s model. It packs two Thunderbolt 4 ports and a MagSafe connector for fast charging, with Wi-Fi 6E connectivity. It comes in four colors, including an interesting new sky blue.
Pros:
Outstanding Apple design
18-hour battery life
Supports Apple Intelligence
Cons:
Limited ports
Sleek and speedy
M4 MacBook Air (15-inch 2025)
5.0
$1,199.00 $999.00
MacBook Air with the M4 chip lets you blaze through work and play. With Apple Intelligence, up to 18 hours of battery life, and an incredibly portable design, you can take on anything, anywhere.
Pros:
Slim and light
Gorgeous 15-inch high-res screen
Powerful M4 processor
Cons:
Minimal ports
13-inch MacBook Air with M4 chip: 16GB Unified Memory, 512GB SSD Storage, 12MP Center Stage Camera, Touch ID; Midnight, Silver, Sky Blue, Starlight — $1,199 $999 ($200 off, or 17%)
15-inch MacBook Air with M4 chip: 24GB Unified Memory, 512GB SSD Storage, 12MP Center Stage Camera, Touch ID; Midnight, Silver, Sky Blue, Starlight — $1,599 $1,399 ($200 off, or 13%)
Prime Big Deal Day deals on MacBook Pro
14-inch MacBook Pro Laptop with M4
Apple’s midrange laptop fits a colorful 120Hz display, acres of space with 1 TB storage and 24GB memory, and all-day battery life in a compact size.
Pros:
Compact 14-inch size
Liquid Retina XDR display
Plenty of ports
Cons:
Same M4 chip as MacBook Air
Apple’s largest laptop
16-inch MacBook Pro with M4 Pro
4.5
$2,499.00 $2,249.00
Apple’s flagship laptop packs a roomy 16-inch 120Hz display, powerful internals with 24GB memory, and all-day battery life.
Pros:
M4 Pro chip is powerful and efficient
Gorgeous screen
Cons:
Same (great) design as previous models
M4 chip
14-inch MacBook Pro Laptop with M4 chip: 16GB Unified Memory, 512GB SSD Storage; Silver or Space Black $1,599 $1,429.00 ($170 off, or 11%)
14-inch MacBook Pro Laptop with M4 chip: 16GB Unified Memory, 1TB SSD Storage; Silver or Space Black $1,799 $1,623.89 ($175 off, or 10%)
14-inch MacBook Pro Laptop with M4 chip: 24GB Unified Memory, 1TB SSD Storage; Silver or Space Black $1,999 $1,749 ($250 off, or 13%)
M4 Pro chip
14-inch MacBook Pro laptop Laptop with M4 Pro chip: 24GB Unified Memory, 512GB SSD Storage; Silver or Space Black — $1,999 $1,749 ($250 off, or 13%)
M4 Max chip
14-inch MacBook Pro with M4 Max: 36GB Unified Memory, 1TB SSD Storage; Silver or Space Black $3,199 $2,874.21 ($324.79 off, or 10%)
16-inch MacBook Pro with M4 Max: 36GB Unified Memory, 1TB SSD Storage; Silver or Space Black $3,499 $3,149 ($350 off, or 10%)
Mac mini
Mini but mighty!
2024 M4 Mac mini
$599.00 $499.00
Apple’s tiny new desktop features an M4 chip with 10‑core CPU and 10‑core GPU “built for Apple Intelligence,” plus 16GB unified memory, 256GB SSD storage and Gigabit Ethernet.
Pros:
Apple M4 chip is powerful
Compact desktop design
Cons:
Headphone jack on front
BYODKM (bring your own display, keyboard and mouse)
2024 Mac mini with M4 Pro chip: 24GB Unified Memory, 512GB SSD Storage, Gigabit Ethernet — $1,399 $1,261.43 ($137.57 off, or 10%)
iMac
All-in-one dream machine
2024 M4 iMac
4.0
$1,299.00 $1,149.00
Colorful and capable, Apple’s refreshed all-in-one desktop computer is fun and functional.
Pros:
Latest M4 chip for great performance
Seven color options, with color-matched accessories
24-inch 4.5K display looks great
Cons:
Limited number of ports
2024 iMac with M4 chip with 24GB Unified Memory, 512GB SSD Storage; Silver, Blue, Green, Pink — $1,899 $1,715.28 ($183.72 off, or 10%)
MagSafe Charger
MagSafe Charger (1m) — $39 $32.99 ($6 off, or 15%)
MagSafe Charger (2m) — $49 $39.99 ($9 off, or 18%)
Studio Display
Apple Studio Display
$1,599.00 $1,479.00
The 27-inch Apple Studio Display packs an impressive panel coupled with a six-speaker system and studio-quality microphones.
It’s not as beautiful as Apple’s Pro Display XDR, but the Studio Display costs thousands less.
Pros:
Crystal clear 5K resolution
Excellent color accuracy
12MP Center Stage camera
Cons:
Expensive
Lacks HDR
Height-adjustable stand costs extra
Studio Display – Nano-Texture Glass – Tilt- and Height-Adjustable Stand ​​​​​​​– $2,299 (not yet on sale)
See more great external display deals for Prime Day.