By Devasheesh Pandey

Copyright republicworld

Idli Kadai is written, directed, and co-produced by Dhanush under Wunderbar Films. It also stars him as the lead. It is set to be released in theatres on October 1. Sathyaraj, R Parthiban, Samuthirakani and Rajkiran play key roles in the film. After the movie’s trailer was launched in Coimbatore, Dhanush touched upon the difficult phase that is upon Kollywood and urged fans to watch more movies in cinema halls to help revive ailing theatrical business.Also read: Thousands Pack Streets In Guwahati For Zubeen Garg’s Antim DarshanAmong the many Tamil films released this year, none were able to cross the ₹200 crore nett mark at India box office. Hopes were pinned on Rajinikanth starrer Coolie, but that too failed to earn good reviews and ended its theatrical run with average business. Major flops in 2025 include Kamal Haasan’s Thug Life, Sivakarthikeyan starrer Madharasi, Vikram’s Veera Dheera Sooran, Suriya starrer Retro and more.Also read: Jolly LLB 3 Collection Day 3: Locks ₹50 Crore+ On 1st WeekendAt Idli Kadai trailer launch, Dhanush said that a positive and healthy atmosphere is needed in Tamil cinema, adding that a lot of livelihoods depend on it. He said, “Everybody’s films must do well, all the producers must do well. Not just in this industry, there are a lot of people outside it as well who are dependent on it. There are a lot of businesses that are dependent on it. It is important that all films run successfully; this is in your hands. So, please watch the correct reviews and decide how the film is. This is my request.”Touching upon the issue of reviews that negatively impact the business of a movie, the Raanjhanaa actor shared, “After the movie releases, there will be a few reviews that will come out at 8 am when the movie itself is released at 9 am. Please don’t believe such reviews. If a film releases at 9 AM, one will only get to know how the film is by 12:30 pm. Even before the film ends, a lot of reviews will be put out. Please don’t believe such reviews. Watch the film and decide for yourself, or ask a friend who might have watched it. Decide for yourself if you want to watch this film or not.”