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I’m a bedding expert — these Labor Day mattress bundle deals are the ultimate sleep package

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Emma Sleep celebrates 10th anniversary by giving away up to £326 of free bedding with mattress purchases — ends soon!

Ruth Jones

20 September 2025

Our expert guide to upgrading your sleep comfort in the Emma sale

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

(Image credit: Emma)

Emma is celebrating 10 years of sleep comfort with a gift for shoppers: get up to £326 of free bedding with select mattresses at Emma. That means you can get the innovative Hybrid Airgrid mattress, plus pillows, a duvet and mattress protector, from just £669.

The Emma Hybrid Airgrid is one of this year’s best mattresses we’ve tested that you can buy online. We particularly love it for side sleepers, thanks to a bouncy full-body hug we described as “floating.”
This free bedding deal is ideal for anyone who needs to refresh their sleep comfort and we’ve picked out the best mattress sales to shop right now at Emma,

Emma Hybrid Airgrid Mattress: single £669 + free bedding bundle at Emma
Over the past 10 years Emma has pioneered some exciting sleep innovations — the Airgrid is a great example. This geometric layer is made from a hyper-elastic foam that bends and adapts to every contour of your body, providing subtle bounce and a full-body ‘hug’. We described the feeling as like “floating” in our Emma Hybrid Airgrid Mattress review, recommending the soft cushioning for side sleepers. The Hybrid Airgrid is the priciest mattress in the Emma line-up, with a double £999 (it also has the smallest size range.) However, in the anniversary sale you can claim a big gift, with Emma offering free cloud pillows, mattress protector and duvet with each purchase, worth up £326. That’s a great way to upgrade your entire sleep setup for a lower price.
Our review: ★★★★
User score: ★★★★★ (100+ reviews)

Emma Sleep 10th Anniversary sale analysis
In the 10 years of Emma Sleep we’ve seen a lot of different Emma mattress sales. For a while, Emma used to dive in with big discounts on affordable mattresses, making it one of our favorite places to pick up a budget-friendly, quality bed.

But in recent years, Emma has pulled back on sales. Offering smaller deals on select models — and sometimes no discounts or gifts at all.
The Airgrid Hybrid, the most expensive mattress from Emma, is often excluded from deals, which is why I’m excited to see it get the biggest offer in the anniversary giveaway.
We did see 20% off the Airgrid Hybrid earlier in the year (Emma deals often hit around the bank holidays) and I’m hoping for some sales this Black Friday — but that’s a while away.
For now, if you’ve been waking up with aches and pains (or struggling to fall asleep in the first place) it could be time to revamp your bed — and we think the Emma anniversary sale is the place to get started.
More top picks in the Emma Sleep Anniversary sale

Emma Hybrid Thermosync Mattress: single £519 + free bedding bundle at Emma
If you regularly wake up sweating, you might benefit from a cooling mattress — the Hybrid Thermosync mattress from Emma uses ThermoSync foam to draw heat away from the body and keep you cool throughout the night. You won’t get as many free gifts as the Airgrid (above) but Emma is offering free pillows and a mattress protector with purchase and at £799 for a double, it’s a competitive price for a cooling hybrid.
User score: ★★★★½ (140+ reviews)

Emma Hybrid Premium Mattress: single £359 + free pillows at Emma
Emma’s best-selling hybrid mattress promises medium-firm comfort, with zoned springs providing targeted support; we predict it will best suit back sleepers. As one of Emma’s more affordable mattresses — a double is £528 — the gift is smaller, but you do still get a free pillow with your purchase plus the 200-night trial and 10-year guarantee that comes with all Emma mattresses.
User score: ★★★★½ (330+ reviews)

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Senior Sleep staff Writer

Ruth is a staff writer at Tom’s Guide, covering all things mattress and sleep. She has a deep interest in the link between sleep and health, and has tried enough mattresses to know the right bed really can make a difference to your wellbeing. At Tom’s Guide she writes to help people sleep better, from how-tos to the latest deals to mattress reviews, and has interviewed an array of specialists who share her passion. Before joining the team at Tom’s Guide, Ruth worked as a sleep and mattress writer for our sister website, TechRadar.

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I’m a bedding expert — these Labor Day mattress bundle deals are the ultimate sleep package

There are 100s of mattresses on sale for Labor Day, but this DreamCloud mega bed-in-a-box deal beats them all

DreamCloud mattress sales for September 2025: Nab a luxury hybrid with a complete bedding bundle from just $399

The best mattresses on Amazon 2025: 7 top picks tested by sleep experts

The DreamCloud mattress we tested and loved drops to $549 for a queen in epic Prime Day deal

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