By Kristi Waterworth

Copyright benzinga

Analysts are saying that Strategy could hit $1,277 by 2030. Bullish on MSTR? Invest in Strategy on SoFi with no commissions. If it’s your first time signing up for SoFi, you’ll receive up to $1,000 in stock when you first fund your account. Plus, get a 1% bonus if you transfer your investments and keep them there until December 31, 2025.

Strategy (NASDAQ: MSTR) has emerged to become one of the world’s largest holders of Bitcoin and a favored proxy for investors who want to hold the cryptocurrency using a more regulated asset class. Its share price shot up a year ago, following Bitcoin’s sharp rise, but gains have since tempered.

Below, we’ll take a close look at how Strategy stock is performing today, where its valuation stands, and what experts think could happen to its price in 2025, 2026, and 2030. You’ll find projections from Wall Street analysts and independent models, along with an overview of the key trends, possible risks, and different opinions shaping Strategy’s future.

Strategy Current Stock Overview

Market Cap: $97.16 billionTrailing P/E Ratio: 23.45Forward P/E Ratio: 7.551-Year Return: 159%2025 Year to Date: Up 18%, a significant slowdown from its 1-year return, but also far more possible to maintain long-term.

As of September 2025, Strategy (MSTR) trades at about $342 per share, after a steep rise in late 2024 that has resulted in a 159% year-over-year return for the stock. A trailing P/E of 23.45 doesn’t reflect the recent investments the company has made, but a forward P/E of 7.55 may also be slightly unrealistic considering a lot of the company’s value is based on the value of Bitcoin, which sits at all-time highs that are not guaranteed to continue. Share price growth has slowed to a more realistic 15% year-to-date, but a reverse is also possible if the price of Bitcoin were to drop dramatically.

Strategy, which changed its name from MicroStrategy this year, is a business intelligence (BI) company that also happens to be one of the largest holders of Bitcoin on the market, which gives it an unusual company configuration. The BI side produces a line of products that have steady demand, but they don’t generate revenue near what the other part of the company, a Bitcoin treasury, is producing. However, because the treasury’s value is based entirely on the value of Bitcoin itself, unprecedented Bitcoin prices since 2024 may be setting investors up for risks.

Bitcoin has a long history of soaring to unprecedented heights and then plummeting violently, which implies on-going risk associated with MSTR. The current lack of cryptocurrency regulation doesn’t help this case, but if Bitcoin is one day held to similar reporting requirements as other securities, Strategy could become a more stable bet.

Despite the bulk of the company’s value coming from its Bitcoin treasury, analysts still consider it a Buy in September, with five Buy recommendations issued in August from analysts including Cantor Fitzgerald, Benchmark, and BTIG. Price targets in the mid to upper $500 range also imply upside for the stock.

Quick Snapshot Table of Predictions

The forecast range in this table is based on algorithmic projections provided by CoinCodex. These models use historical price trends, volatility patterns, and moving averages to estimate future stock prices over multiple time horizons.

Bull & Bear Case

When considering any stock, it’s important to examine both bull and bear cases before making a final decision. Here’s what those look like now.

EPS growth has increased by almost 700% this year, far surpassing its 3-year average of 76%.Five-year total stock return of over 2,200% shows a remarkable growth trend and puts MSTR in the top of its industry.TTM net income growth of 2,353% places it among the top of its industry.

DCF analyst using EPS places the fair value of this stock around $182, well below the current price of about $334.Total debt has increased by 112% over the past year to $8.16 billion.FCF yield of -35.82% is even lower than its 3-year average of -21.60%Growth is largely based on the price of Bitcoin, which is a largely unregulated cryptocurrency and has no real assets behind it to keep it from falling to zero if interest wanes.

Strategy Stock Price Prediction for 2025

Forecast Range: $336.35 – $615.19

Analysts predict continued gains from today’s stock price to an average of around $473 for the remainder of 2025. As Bitcoin sentiment remains strong, the underlying assets powering much of Strategy’s growth continue to power higher valuations. However, if Bitcoin sentiment drops, the earnings from Strategy’s BI business can’t support these valuations.

Strategy Stock Price Prediction for 2026

Forecast Range: $342.88 – $572.02

Forecasts for 2026 price targets for Strategy remain fairly consistent with 2025, with a range of $342 to $572. The midpoint is $462, only slightly below 2025’s midpoint of $473. As long as Bitcoin remains strong, this valuation may hold, but if sentiment turns on crypto or Bitcoin specifically, MSTR could see a significant drop.

Strategy Stock Price Prediction for 2030

Forecast Range: $491.36 – $1,277.58

Using a balanced CAGR model forecasting a range of 8% to 12% annualized growth, Strategy could be worth between $491 and $589 per share in 2030, though other models predict prices as high as $1,277. A range of $491 to $1,277 can be expected, provided that Bitcoin demand remains strong through this period. Much of this valuation hinges on the valuation of Bitcoin; future regulation or loss of interest could affect it dramatically.

Investment Considerations/Closing Summary

Strategy is a stock built for the crypto-curious or those who want to invest in Bitcoin without having to hold a largely unregulated security directly. Because so much of the value of Strategy is based on its Bitcoin treasury, it gives investors a great deal of exposure to the coin without direct investment. The company’s business intelligence unit is strong, but represents a small fraction of the overall value.

Key risks: Major risks exist with this stock due to its significant exposure to Bitcoin. The regulatory environment is currently in flux, with a wide range of potential outcomes possible. If Bitcoin popularity remains high and the coin’s value remains at record levels, MSTR’s value should remain stable or better, but due to the uncertain nature of cryptocurrencies, significant risks to the value of the Bitcoin treasury exist.