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iPhone 17 release date rumors — 3 key dates to put on your calendars
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Richard Priday
15 September 2025
The expected delivery dates for each model
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iPhone 17 pre-orders are live, but unless you already put your order in, chances are you won’t receive your phone on the September 19 launch day.
This is often the way iPhone launches go, as so many users make a beeline for the latest model after holding out on upgrading for as long as possible. Except things are a little different this year, with the usually popular iPhone 17 Pro and Pro Max phones joined by a much-upgraded base iPhone 17, and the new, eye-catching iPhone Air.
To give you a hand, we’ve checked the stock of all new iPhones at major US retailers and carriers to produce an easy reference for finding your desired model, color, and memory combination.
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iPhone 17 release date rumors — 3 key dates to put on your calendars
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When you find the phone you want, check back again with our iPhone 17 pre-orders guide to see how to get your new device with the biggest discount and best bonuses.
The iPhone’s home store is seeing high demand across the board. The iPhone Air will arrive the quickest at this point, although certain iPhone 17 Pro and iPhone 17 models and colors will still be delivered before the end of September. You could be waiting until mid-October if you want an iPhone 17 Pro Max from the Apple Store.
Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 30 – October 7 (Mist Blue – 19th)
September 19 (Blue, Black),
September 25 – 30 (Gold),
September 30 – October 7 (White)
September 19 (Blue), September 30 – October 7 (Orange, Silver)
October 7 – 14
September 30 – October 7
September 19 (Blue, Gold, Black),
September 30 – October 7(White)
September 19 (Blue), September 30 – October 7 (Orange, Silver)
October 7 – 14
September 19 (Blue, Gold, Black), September 30 – October 7 (White)
September 25 – 30 (Blue), September 30 – October 7 (Orange, Silver)
October 7 – 14
October 7 – 14
While Walmart isn’t guaranteeing delivery by launch day on September 19th, every single model combination will arrive the following week on September 23rd. You can’t get an unlocked option (your choice is Verizon, T-Mobile or AT&T), which could complicate things, but otherwise this is an all-around great place to buy your new iPhone from.
Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
September 23rd
Availability is generally good for all the new iPhones at Best Buy. Only the white iPhone Air and silver iPhone 17 Pro Max have delivery dates beyond launch day, and even then, only in certain memory versions. This includes unlocked and carrier-specific phones, which is great to see.
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Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 19th
September 19th
September 19th
September 19th, September 26th (Silver)
September 19th
September 19th
September 19th
September 19th
September 19th, September 26th (White)
September 19th
September 19th, September 26th (Silver)
September 19th
Ordering an iPhone 17 Pro Max from AT&T may mean you’re waiting until the end of October for delivery. But fortunately, other models will either arrive on launch day or shortly after. Even a few Pro Max units are due to arrive before September’s out, so consider if you’re willing to pass on a silver phone in favor of a blue or orange one.
Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 19th
September 19th
September 19th
October 27th
September 19th (Black), September 22nd
September 19th (Gold),
September 22nd
September 22nd
September 29th, October 27th (Silver)
September 22nd
September 22nd
September 29 (Blue), October 27th (Silver, Orange)
October 27th
If you’re considering ordering an iPhone from T-Mobile, getting it on launch day or several weeks later is highly dependent on color. Sage iPhone 17s and Silver iPhone 17 Pro and iPhone 17 Pro Max models are in high demand across all memory variants, with the iPhone 17 Pro Max experiencing the worst availability at present. Fortunately, for the iPhone 17 Air, all available configurations are still due for a launch-day delivery.
Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 19th, September 24 – October 2 (Sage)
September 19th
September 19th, September 24 – October 2 (Silver)
September 19th (Blue), September 24 – 2 (Orange), October 8 – 21 (Silver)
September 19th, September 24 – October 2 (Lavender), September 22 – October 5 (Sage)
September 19th
September 19th, October 3 – 7 (Silver)
September 24 – 2 (Orange, Blue)
October 3 – 7 (Silver)
September 19th
September 19th, October 3 – 7 (Silver)
September 24 – October 2 (Blue), October 3 – 7 (Orange), October 22 – November 5 (Silver)
September 19 (Blue), October 3 – 7 (Orange), October 22 – November 5 (Silver)
While there are a lot of different dates than a Verizon-powered iPhone 17 could arrive, all of them except for a 512GB Sage model should arrive by the end of September. The same goes for the iPhone 17 Air and iPhone 17 Pro. The iPhone 17 Pro Max has shorter wait times here than at other retailers and carriers, but once again, the silver-colored model is the one in shortest supply.
Swipe to scroll horizontally
Row 0 – Cell 0
iPhone 17 Air
iPhone 17 Pro
iPhone 17 Pro Max
September 19th (Blue), September 26 (Black, White), September 30 (Lavender, Sage)
September 19th
September 19th, September 30th (Silver)
October 10, October 17 (Silver)
September 19th (Blue, White), September 26th (Black), September 30th (Lavender), October 10th (Sage)
September 19th
September 19th
September 30, October 10 (Silver)
September 19th, September 26 (White)
September 19th
October 3 (Blue), October 10 (Orange, Silver)
October 3 (Blue), October 10 (Orange), October 17 (Silver)
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Richard Priday
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Assistant Phones Editor
Richard is based in London, covering news, reviews and how-tos for phones, tablets, gaming, and whatever else people need advice on. Following on from his MA in Magazine Journalism at the University of Sheffield, he’s also written for WIRED U.K., The Register and Creative Bloq. When not at work, he’s likely thinking about how to brew the perfect cup of specialty coffee.
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