By Elina Kobzar
Copyright dailyrecord
An Ayrshire hospitality giant has set its sights on DOUBLING the size of its business. Buzzworks has announced the ambitious appointment of JP McKeown as its new operations director. The award-winning firm said the move further strengthened its leadership team ahead of an “exciting period of expansion.” With more than 25 years of experience in the hospitality industry, McKeown joins from Stonegate Group, where he was responsible for a £160 million portfolio of 150 pubs and group hotel strategy. He takes over the role from Alison Blair, who has been instrumental in shaping Buzzworks into one of Scotland’s leading hospitality operators. Alison, who was recently awarded Inspirational Woman of the Year at the Scottish Bar and Pub Awards 2025, will move into an advisory role, continuing her long-standing contribution to the business. JP said: “I’m proud to be joining such a dynamic and ambitious business at a pivotal time. “The introduction of rooms marks an exciting milestone in Buzzworks’ journey and I’m thrilled to play a part in its continued growth. “As the company expands, I’m passionate about ensuring our people grow with it, with opportunities for development at every stage of their careers. “Delivering outstanding guest experiences is at the heart of Buzzworks and I’m committed to building on the strong foundations laid by Alison and the team.” JP will work closely with Buzzworks’ Operations, Culinary, People and Leadership teams to support the company’s long-term ambition of becoming Scotland’s favourite hospitality business. Kenny Blair, managing director of Buzzworks, added: “JP brings a rare blend of operational expertise, strategic vision and passion for people. “His experience leading large, complex portfolios will be invaluable as we set our sights on doubling the size of the business.” Don’t miss the latest Ayrshire headlines – sign up to our free daily newsletter